Tuesday, August 28, 2007

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Desconozco la teoría del Marketing en general... pero... este es un concepto interesante: Viral Marketing

1. Epidemic start with a few people… small seed

2. The art is to create a message that “spreads” …

3. Traditional marketing is mass media / broadcasting

4. Viral Marketing: you get the first 10k users… and then you give those users the tools to spread the message.

5. The effect of people influencing other people decisions… it’s a kind of social behavior, psychological… understand it.

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